In 2021, the market for Breast Implants worldwide was worth $0.93 billion US dollars. AMR Group projects that the market will reach US$ 2.1 billion by 2031, growing at a CAGR of 14 percent between 2022 and 2031.
Industry Overview
Breast implants are medical devices that are used for breast augmentation, also known as mammoplasty. They are placed surgically under the breast tissue or chest muscle to increase breast size, enhance breast shape, and improve symmetry between the breasts. Breast implants can also be used for breast reconstruction after a mastectomy or to correct congenital breast deformities. Breast implants are made of a silicone shell filled with either saline or silicone gel. Saline implants are filled with sterile saltwater, while silicone implants are filled with silicone gel, which has a texture similar to human fat. Both types of implants have their own advantages and disadvantages and the choice of implant type depends on individual patient factors, such as age, breast tissue quality, personal preferences, and the surgeon's recommendation. Breast implants have been used for several decades and are considered safe, but like any medical device, they carry certain risks and complications, such as infection, bleeding, implant rupture or leakage, capsular contracture (scar tissue formation around the implant), and implant displacement.
Market Dynamics
The breast implants market is driven by factors such as increasing awareness of breast augmentation and reconstruction procedures, rising demand for minimally invasive surgeries, and technological advancements in implant materials and designs. Additionally, the growing prevalence of breast cancer and mastectomy procedures are also driving the market growth as breast implants are used for breast reconstruction after mastectomy. The high cost of breast implant surgeries and the associated risks and complications are the major restraints of the breast implants market. Moreover, the increasing number of product recalls and safety concerns related to breast implants have affected the market growth to some extent. The breast implants market is highly competitive with the presence of several major players. These companies are focusing on developing new implant materials and designs that offer improved safety, durability, and natural look and feel. They are also investing in research and development activities to develop novel products and expand their product portfolios. The breast implants market is segmented based on product type, shape, texture, end-user, and geography. Silicone implants are the most commonly used type of breast implants due to their natural look and feel. Round-shaped implants are the most preferred shape, while textured implants are gaining popularity due to their lower risk of capsular contracture. The market is also segmented based on end-users such as hospitals, ambulatory surgical centers, and cosmetic surgery centers. North America dominates the breast implants market, followed by Europe and Asia-Pacific.
COVID Impact
Breast implant surgery was impacted by the COVID-19 pandemic due to the temporary closure of many healthcare facilities, postponement of elective surgeries, and limitations on in-person consultations. The pandemic led to a decrease in demand for cosmetic procedures, including breast implant surgeries. In addition, there were concerns regarding the safety of breast implants in relation to COVID-19. There were some reports that COVID-19 patients with breast implants were at a higher risk of complications, but these reports were not conclusive and further research is needed to understand the relationship between breast implants and COVID-19. Furthermore, the pandemic led to disruptions in the supply chain of breast implants, causing delays in manufacturing and distribution. The increased demand for medical supplies and personal protective equipment (PPE) also diverted resources away from breast implant manufacturing. However, as the world is slowly recovering from the pandemic, the demand for breast implant surgeries is expected to increase. The market is projected to rebound and grow in the coming years as more people return to seeking cosmetic procedures.
Regional Trend
The breast implant market is a global market, with significant demand in North America, Europe, Asia Pacific, and other regions. North America is the largest market for breast implants due to a high demand for cosmetic surgeries, favorable reimbursement policies, and availability of advanced healthcare facilities. The United States is the leading market in North America, followed by Canada. Europe is another significant market for breast implants, with countries such as Germany, France, and the United Kingdom being major contributors to the market. The presence of key players, increasing awareness about cosmetic surgeries, and favorable government regulations are driving the market in Europe. The Asia Pacific region is also witnessing significant growth in the breast implant market. Countries such as China, Japan, India, and South Korea are the major contributors to the growth of the market in the region. Factors such as increasing disposable income, improving healthcare infrastructure, and growing awareness about cosmetic surgeries are driving the market in the region. Other regions such as Latin America, the Middle East, and Africa are also witnessing growth in the breast implant market. The market is expected to grow in these regions due to increasing demand for cosmetic surgeries, rising awareness about breast implant procedures, and improving healthcare infrastructure. Overall, the breast implant market is a global market with significant demand and growth potential in various regions across the world.
Competitive Landscape
The breast implants market is highly competitive with the presence of several global and regional players. Some of the key players in the market include Allergan (AbbVie), Mentor Worldwide LLC (J&J), Sientra Inc., GC Aesthetics, POLYTECH Health & Aesthetics GmbH, Establishment Labs S.A., Arion Laboratories, Groupe Sebbin SAS, CEREPLAS, and HANSBIOMED CO. LTD. These players focus on various strategies such as mergers and acquisitions, partnerships, collaborations, and new product launches to maintain their position in the market. For instance, in November 2019, Allergan was acquired by AbbVie, making it one of the largest pharmaceutical companies in the world. Similarly, in May 2021, Establishment Labs S.A. acquired the breast implant business of Allergan Aesthetics, a subsidiary of AbbVie Inc., to expand its presence in the breast implant market. Additionally, players are also focusing on developing innovative breast implants that can cater to the diverse needs of patients. For example, in April 2021, Mentor Worldwide LLC launched its new MemoryShape Gel Breast Implants, which are designed to provide a more natural feel and appearance. The company claims that these implants are the first of their kind to use highly cohesive silicone gel. Overall, the breast implants market is expected to remain highly competitive in the coming years, with players focusing on innovation and strategic partnerships to maintain their position in the market.
Market Segmentation
Market segmentation for breast implants can be done on the basis of implant type, shape, and texture.
Implant type:
Breast implants are primarily of two types- silicone and saline implants. Silicone implants are filled with silicone gel while saline implants are filled with sterile salt water.
Shape:
Breast implants are also differentiated on the basis of shape - round and anatomical or teardrop-shaped. Round implants are usually preferred for fuller upper breast and cleavage while teardrop implants are preferred for a more natural look.
Texture:
Breast implants can be smooth or textured. Textured implants have a rough surface that adheres to the breast tissue better and reduces the risk of implant movement. Other factors like size and profile also play an important role in market segmentation. The size of the implant is usually determined by the patient's preferences and body type, while the profile determines the amount of projection the implant will provide.
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