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Global DSP (Demand Side Platform) System Market Size, Industry Analysis By Segmentations, Top Key Players, Trends, Future Development & Forecast 2024-2035

  • PUBLISHED ON
  • 3/1/2023
  • NO OF PAGES
  • 237
  • CATEGORY
  • Information Technology
DSP (Demand Side Platform) System market report presents a global overview of market shares, size, statistics, trends, demand, revenue and growth opportunities by key players, regions and countries. This report offers a complete market overview during the past, present, and the forecast period till 2032 which helps to identify future opportunities, risk factors, growing areas. Report also highlight on recent developments, technological innovations, market affecting factors, demographics analysis, demand and supply chain which gives brief strategy of market growth during the forecast period. It also gives in-depth insights on SWOT and PESTLE analysis based on industry segmentations and regional developments.

Market Overview:
The report provides a basic overview of the industry including definitions, classifications, and industry chain structure. The DSP (Demand Side Platform) System market analysis is provided for the international markets including development trends, competitive landscape analysis, and key regions development status. Development policies and plans are discussed as well as manufacturing processes and cost structures are also analyzed. This report also states import/export consumption, supply and demand, price, revenue and gross margins.

Report Scope:
The primary and secondary research is done in order to access up-to-date government regulations, market information and industry data. Data were collected from the DSP (Demand Side Platform) System manufacturers, distributors, end users, industry associations, governments’ industry bureaus, industry publications, industry experts, third party database, and our in-house databases. The report combines extensive quantitative analysis and exhaustive qualitative analysis, ranges from a macro overview of the total market size, industry chain, and market dynamics to micro details of segment by type, application and region and as a result provides a holistic view of as well as a deep insight into the DSP (Demand Side Platform) System market covering all its essential aspects.

Global DSP (Demand Side Platform) System Market: Segmentations


Global DSP (Demand Side Platform) System Market: By Types
RTB (Real Time Bidding)
PPB (Programmatic Premium Buying)

Global DSP (Demand Side Platform) System Market: By Applications
Retail
Automotive
Financial
Telecom
Others

Global DSP (Demand Side Platform) System Market: Major Players
Criteo
Double Click
Facebook Ads Manager
Adobe
Trade Desk
Amazon (AAP)
Appnexus
Dataxu
Mediamath
SocioMatic
Sizmek
Tubemogul
Oath Inc
AdForm
Amobee
Centro Inc

Global DSP (Demand Side Platform) System Market: By Regions
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia, and Rest of Asia-Pacific)
South America (Brazil, Argentina, Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)


Key Benefits:
• The analysis provides an overview of the factors driving and limiting the growth of the market including trends, structure and others.
• Market estimation for type and geographic segments is derived from the current market scenario and expected market trends.
• Porter’s Five Force Model and SWOT analysis are used to study the global DSP (Demand Side Platform) System market and would help stakeholders make strategic decisions.
• The analysis assists in understanding the strategies adopted by the companies for the growth of this market.
• In-depth analysis of the types of DSP (Demand Side Platform) System would help in identifying future applications in this market.

Reasons to Purchase this Report:
• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
• Provision of market value (USD Billion) data for each segment and sub-segment
• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
• The current as well as the future market outlook of the industry with respect to recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
• Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis
• Provides insight into the market through Value Chain
• Market dynamics scenario, along with growth opportunities of the market in the years to come
• 6-month post-sales analyst support

Objectives of the Study:
• To provide with an exhaustive analysis on the DSP (Demand Side Platform) System Market by Product, By Application, By End User and by Region.
• To cater comprehensive information on factors impacting market growth (drivers, restraints, opportunities, and industry-specific restraints)
• To evaluate and forecast micro-markets and the overall market
• To predict the market size, in key regions— North America, Europe, Asia Pacific, Latin America and Middle East and Africa.
• To record and evaluate competitive landscape mapping- product launches, technological advancements, mergers and expansions
Base Year: 2023
Historic Year: 2016-2022
Forecast: 2024-2035
1 Market Overview
1.1 Product Overview and Scope of DSP (Demand Side Platform) System
1.2 Classification of DSP (Demand Side Platform) System by Type
1.2.1 Overview: Global DSP (Demand Side Platform) System Market Size by Type: 2017 Versus 2022 Versus 2032
1.2.2 Global DSP (Demand Side Platform) System Revenue Market Share by Type in 2022
1.2.3 RTB (Real Time Bidding)
1.2.4 PPB (Programmatic Premium Buying)
1.3 Global DSP (Demand Side Platform) System Market by Application
1.3.1 Overview: Global DSP (Demand Side Platform) System Market Size by Application: 2017 Versus 2022 Versus 2032
1.3.2 Retail
1.3.3 Automotive
1.3.4 Financial
1.3.5 Telecom
1.3.6 Others
1.4 Global DSP (Demand Side Platform) System Market Size & Forecast
1.5 Global DSP (Demand Side Platform) System Market Size and Forecast by Region
1.5.1 Global DSP (Demand Side Platform) System Market Size by Region: 2017 VS 2022 VS 2032
1.5.2 Global DSP (Demand Side Platform) System Market Size by Region, (2016-2021)
1.5.3 North America DSP (Demand Side Platform) System Market Size and Prospect (2017-2032)
1.5.4 Europe DSP (Demand Side Platform) System Market Size and Prospect (2017-2032)
1.5.5 Asia-Pacific DSP (Demand Side Platform) System Market Size and Prospect (2017-2032)
1.5.6 South America DSP (Demand Side Platform) System Market Size and Prospect (2017-2032)
1.5.7 Middle East and Africa DSP (Demand Side Platform) System Market Size and Prospect (2017-2032)
1.6 Market Drivers, Restraints and Trends
1.6.1 DSP (Demand Side Platform) System Market Drivers
1.6.2 DSP (Demand Side Platform) System Market Restraints
1.6.3 DSP (Demand Side Platform) System Trends Analysis
2 Company Profiles
2.1 Criteo
2.1.1 Criteo Details
2.1.2 Criteo Major Business
2.1.3 Criteo DSP (Demand Side Platform) System Product and Solutions
2.1.4 Criteo DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.1.5 Criteo Recent Developments and Future Plans
2.2 Double Click
2.2.1 Double Click Details
2.2.2 Double Click Major Business
2.2.3 Double Click DSP (Demand Side Platform) System Product and Solutions
2.2.4 Double Click DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.2.5 Double Click Recent Developments and Future Plans
2.3 Facebook Ads Manager
2.3.1 Facebook Ads Manager Details
2.3.2 Facebook Ads Manager Major Business
2.3.3 Facebook Ads Manager DSP (Demand Side Platform) System Product and Solutions
2.3.4 Facebook Ads Manager DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.3.5 Facebook Ads Manager Recent Developments and Future Plans
2.4 Adobe
2.4.1 Adobe Details
2.4.2 Adobe Major Business
2.4.3 Adobe DSP (Demand Side Platform) System Product and Solutions
2.4.4 Adobe DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.4.5 Adobe Recent Developments and Future Plans
2.5 Trade Desk
2.5.1 Trade Desk Details
2.5.2 Trade Desk Major Business
2.5.3 Trade Desk DSP (Demand Side Platform) System Product and Solutions
2.5.4 Trade Desk DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.5.5 Trade Desk Recent Developments and Future Plans
2.6 Amazon (AAP)
2.6.1 Amazon (AAP) Details
2.6.2 Amazon (AAP) Major Business
2.6.3 Amazon (AAP) DSP (Demand Side Platform) System Product and Solutions
2.6.4 Amazon (AAP) DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.6.5 Amazon (AAP) Recent Developments and Future Plans
2.7 Appnexus
2.7.1 Appnexus Details
2.7.2 Appnexus Major Business
2.7.3 Appnexus DSP (Demand Side Platform) System Product and Solutions
2.7.4 Appnexus DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.7.5 Appnexus Recent Developments and Future Plans
2.8 Dataxu
2.8.1 Dataxu Details
2.8.2 Dataxu Major Business
2.8.3 Dataxu DSP (Demand Side Platform) System Product and Solutions
2.8.4 Dataxu DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.8.5 Dataxu Recent Developments and Future Plans
2.9 Mediamath
2.9.1 Mediamath Details
2.9.2 Mediamath Major Business
2.9.3 Mediamath DSP (Demand Side Platform) System Product and Solutions
2.9.4 Mediamath DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.9.5 Mediamath Recent Developments and Future Plans
2.10 SocioMatic
2.10.1 SocioMatic Details
2.10.2 SocioMatic Major Business
2.10.3 SocioMatic DSP (Demand Side Platform) System Product and Solutions
2.10.4 SocioMatic DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.10.5 SocioMatic Recent Developments and Future Plans
2.11 Sizmek
2.11.1 Sizmek Details
2.11.2 Sizmek Major Business
2.11.3 Sizmek DSP (Demand Side Platform) System Product and Solutions
2.11.4 Sizmek DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.11.5 Sizmek Recent Developments and Future Plans
2.12 Tubemogul
2.12.1 Tubemogul Details
2.12.2 Tubemogul Major Business
2.12.3 Tubemogul DSP (Demand Side Platform) System Product and Solutions
2.12.4 Tubemogul DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.12.5 Tubemogul Recent Developments and Future Plans
2.13 Oath Inc
2.13.1 Oath Inc Details
2.13.2 Oath Inc Major Business
2.13.3 Oath Inc DSP (Demand Side Platform) System Product and Solutions
2.13.4 Oath Inc DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.13.5 Oath Inc Recent Developments and Future Plans
2.14 AdForm
2.14.1 AdForm Details
2.14.2 AdForm Major Business
2.14.3 AdForm DSP (Demand Side Platform) System Product and Solutions
2.14.4 AdForm DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.14.5 AdForm Recent Developments and Future Plans
2.15 Amobee
2.15.1 Amobee Details
2.15.2 Amobee Major Business
2.15.3 Amobee DSP (Demand Side Platform) System Product and Solutions
2.15.4 Amobee DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.15.5 Amobee Recent Developments and Future Plans
2.16 Centro Inc
2.16.1 Centro Inc Details
2.16.2 Centro Inc Major Business
2.16.3 Centro Inc DSP (Demand Side Platform) System Product and Solutions
2.16.4 Centro Inc DSP (Demand Side Platform) System Revenue, Gross Margin and Market Share (2017-2022)
2.16.5 Centro Inc Recent Developments and Future Plans
3 Market Competition, by Players
3.1 Global DSP (Demand Side Platform) System Revenue and Share by Players (2017-2022)
3.2 Market Concentration Rate
3.2.1 Top 3 DSP (Demand Side Platform) System Players Market Share
3.2.2 Top 10 DSP (Demand Side Platform) System Players Market Share
3.2.3 Market Competition Trend
3.3 DSP (Demand Side Platform) System Players Head Office, Products and Services Provided
3.4 Mergers & Acquisitions
3.5 New Entrants and Expansion Plans
4 Market Size Segment by Type
4.1 Global DSP (Demand Side Platform) System Revenue and Market Share by Type (2016-2021)
4.2 Global DSP (Demand Side Platform) System Market Forecast by Type (2021-2026)
5 Market Size Segment by Application
5.1 Global DSP (Demand Side Platform) System Revenue Market Share by Application (2016-2021)
5.2 DSP (Demand Side Platform) System Market Forecast by Application (2021-2026)
6 North America by Country, by Type, and by Application
6.1 North America DSP (Demand Side Platform) System Revenue by Type (2017-2032)
6.2 North America DSP (Demand Side Platform) System Revenue by Application (2017-2032)
6.3 North America DSP (Demand Side Platform) System Market Size by Country
6.3.1 North America DSP (Demand Side Platform) System Revenue by Country (2017-2032)
6.3.2 United States DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
6.3.3 Canada DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
6.3.4 Mexico DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
7 Europe by Country, by Type, and by Application
7.1 Europe DSP (Demand Side Platform) System Revenue by Type (2017-2032)
7.2 Europe DSP (Demand Side Platform) System Revenue by Application (2017-2032)
7.3 Europe DSP (Demand Side Platform) System Market Size by Country
7.3.1 Europe DSP (Demand Side Platform) System Revenue by Country (2017-2032)
7.3.2 Germany DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
7.3.3 France DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
7.3.4 United Kingdom DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
7.3.5 Russia DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
7.3.6 Italy DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
8 Asia-Pacific by Region, by Type, and by Application
8.1 Asia-Pacific DSP (Demand Side Platform) System Revenue by Type (2017-2032)
8.2 Asia-Pacific DSP (Demand Side Platform) System Revenue by Application (2017-2032)
8.3 Asia-Pacific DSP (Demand Side Platform) System Market Size by Region
8.3.1 Asia-Pacific DSP (Demand Side Platform) System Revenue by Region (2017-2032)
8.3.2 China DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
8.3.3 Japan DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
8.3.4 South Korea DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
8.3.5 India DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
8.3.6 Southeast Asia DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
8.3.7 Australia DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
9 South America by Country, by Type, and by Application
9.1 South America DSP (Demand Side Platform) System Revenue by Type (2017-2032)
9.2 South America DSP (Demand Side Platform) System Revenue by Application (2017-2032)
9.3 South America DSP (Demand Side Platform) System Market Size by Country
9.3.1 South America DSP (Demand Side Platform) System Revenue by Country (2017-2032)
9.3.2 Brazil DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
9.3.3 Argentina DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
10 Middle East & Africa by Country, by Type, and by Application
10.1 Middle East & Africa DSP (Demand Side Platform) System Revenue by Type (2017-2032)
10.2 Middle East & Africa DSP (Demand Side Platform) System Revenue by Application (2017-2032)
10.3 Middle East & Africa DSP (Demand Side Platform) System Market Size by Country
10.3.1 Middle East & Africa DSP (Demand Side Platform) System Revenue by Country (2017-2032)
10.3.2 Turkey DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
10.3.3 Saudi Arabia DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
10.3.4 UAE DSP (Demand Side Platform) System Market Size and Forecast (2017-2032)
11 Research Findings and Conclusion
12 Appendix
12.1 Methodology
12.2 Research Process and Data Source
12.3 Disclaimer

Quality Assurance Process

  1. We Market Research’s Quality Assurance program strives to deliver superior value to our clients.

We Market Research senior executive is assigned to each consulting engagement and works closely with the project team to deliver as per the clients expectations.

Market Research Process




We Market Research monitors 3 important attributes during the QA process- Cost, Schedule & Quality. We believe them as a critical benchmark in achieving a project’s success.

To mitigate risks that can impact project success, we deploy the follow project delivery best practices:
  • Project kickoff meeting with client
  • Conduct frequent client communications
  • Form project steering committee
  • Assign a senior SR executive as QA Executive
  • Conduct internal editorial & quality reviews of project deliverables
  • Certify project staff in SR methodologies & standards
  • Monitor client satisfaction
  • Monitor realized value post-project

Case Study- Automotive Sector

One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached Straits Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).

Solution

The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.

Market Estimates and Forecast

In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.

Case Study- ICT Sector

Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.


Business Solution

An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.


Conclusion

The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2028.

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