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Global Sell Side Platform Market Size By Segmentations, Top Key Players, Trend, Future Development & Forecast 2024-2035

  • PUBLISHED ON
  • 11/23/2022
  • NO OF PAGES
  • 272
  • CATEGORY
  • Information Technology
The competitive landscape analysis of Sell Side Platform Market uncovers detailed company profiles, revenue shares, portfolio innovations, regional product footprint, key developmental strategies, pricing structure, target markets, and near-term plans of market leaders. This entire section helps readers gain an essence of what is driving competition and what would help them stand out to win new target markets.

Market estimates and forecast are backed by an extensive primary research, further complemented by on-point secondary research of Sell Side Platform Market. The research analysts have invested significant time and effort in gathering critical industry information from KIPs such as OEMs, top suppliers and distributors, and government bodies.

Sell Side Platform market is segmented by Company, region (country), by Type, and by Application. Players, stakeholders, and other participants in the global Sell Side Platform market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application in terms of revenue and forecast for the period 2022-2030.


Global Sell Side Platform Market: By Types
Cloud Based
Web Based

Global Sell Side Platform Market: By Applications
Large Enterprises
SMEs

By Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Nordic
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA

Global Sell Side Platform Market: Top Key Players
Google Ad Manager
AerServ
AppNexus
MoPub
BounceX
OpenX
RhthymOne
Rubicon Project
PubMatic
MoPub
BounceX
360 Polaris
Smart AdServer
Operative.One
AdBook
Admixer.SSP
SmartyAds


Global Sell Side Platform Market: Market Size Estimation
Both the top-down and bottom-up approaches were used to estimate and validate the size of the market and to estimate the size of various other dependent sub-markets of various marketspaces. The key players in the markets are identified through secondary research, and their market contributions in different applications across regions and globally were determined through primary and secondary research. This entire process included the study of the annual and financial reports of the top market players and extensive interviews for key insights with industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares, splits, and breakdowns were determined using secondary sources and verified through primary sources. All the possible parameters that affect the market covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analysed to arrive at the final quantitative and qualitative data. This data has been consolidated, and detailed inputs and analysis from Analytics Market Research added before being presented in this report.

Reasons to Purchase Sell Side Platform Market Report
• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
• Provision of market value (USD Billion) data for each segment and sub-segment
• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
• The current as well as the future market outlook of the industry with respect to recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
• Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis
• Provides insight into the market through Value Chain
• Market dynamics scenario, along with growth opportunities of the market in the years to come

Frequently Asked Questions
• What is the market size and growth projections?
• What is the market size and growth projection for each of the market segments and sub-segments across Countries & Regions?
• What are the top performing segments, and countries / regions of each of the markets?
• What is the market size and growth rate across key countries / regions?
• How big is the global & regional market in terms of revenue and volume?
• How far market will grow in forecast period in terms of revenue and volume?
• What factors will influence demand and supply trends across each markets during the forecast period?
• What are the technology trends shaping various markets?
• Which country / region has more opportunities?
• What is the COVID-19 impact on the market and how long will it take to recover?
• Who are the key competitors of market Players?
• What are the market share (%) of Key Players?
• What are the Merger & Acquisition, New Product Launch, Recent Development within each of the Markets?
• What are PEST analysis, Ecosystem Analysis, Porter's Five Forecast Analysis, Ansoff Matrix, and SWOT Analysis among other analyses for diverse markets?
Base Year: 2023
Historic Year: 2016-2022
Forecast: 2024-2035
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Sell Side Platform Market Size Growth Rate by Type: 2016 VS 2021 VS 2030
1.2.2 Cloud Based
1.2.3 Web Based
1.3 Market by Application
1.3.1 Global Sell Side Platform Market Share by Application: 2016 VS 2021 VS 2030
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Study Objectives
1.5 Years Considered

2 Global Growth Trends
2.1 Global Sell Side Platform Market Perspective (2016-2030)
2.2 Sell Side Platform Growth Trends by Regions
2.2.1 Sell Side Platform Market Size by Regions: 2016 VS 2021 VS 2030
2.2.2 Sell Side Platform Historic Market Share by Regions (2016-2021)
2.2.3 Sell Side Platform Forecasted Market Size by Regions (2022-2030)
2.3 Sell Side Platform Industry Dynamic
2.3.1 Sell Side Platform Market Trends
2.3.2 Sell Side Platform Market Drivers
2.3.3 Sell Side Platform Market Challenges
2.3.4 Sell Side Platform Market Restraints

3 Competition Landscape by Key Players
3.1 Global Top Sell Side Platform Players by Revenue
3.1.1 Global Top Sell Side Platform Players by Revenue (2016-2021)
3.1.2 Global Sell Side Platform Revenue Market Share by Players (2016-2021)
3.2 Global Sell Side Platform Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
3.3 Players Covered: Ranking by Sell Side Platform Revenue
3.4 Global Sell Side Platform Market Concentration Ratio
3.4.1 Global Sell Side Platform Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Sell Side Platform Revenue in 2020
3.5 Sell Side Platform Key Players Head office and Area Served
3.6 Key Players Sell Side Platform Product Solution and Service
3.7 Date of Enter into Sell Side Platform Market
3.8 Mergers & Acquisitions, Expansion Plans

4 Sell Side Platform Breakdown Data by Type
4.1 Global Sell Side Platform Historic Market Size by Type (2016-2021)
4.2 Global Sell Side Platform Forecasted Market Size by Type (2022-2030)

5 Sell Side Platform Breakdown Data by Application
5.1 Global Sell Side Platform Historic Market Size by Application (2016-2021)
5.2 Global Sell Side Platform Forecasted Market Size by Application (2022-2030)

6 North America
6.1 North America Sell Side Platform Market Size (2016-2030)
6.2 North America Sell Side Platform Market Size by Type
6.2.1 North America Sell Side Platform Market Size by Type (2016-2021)
6.2.2 North America Sell Side Platform Market Size by Type (2022-2030)
6.2.3 North America Sell Side Platform Market Size by Type (2016-2030)
6.3 North America Sell Side Platform Market Size by Application
6.3.1 North America Sell Side Platform Market Size by Application (2016-2021)
6.3.2 North America Sell Side Platform Market Size by Application (2022-2030)
6.3.3 North America Sell Side Platform Market Size by Application (2016-2030)
6.4 North America Sell Side Platform Market Size by Country
6.4.1 North America Sell Side Platform Market Size by Country (2016-2021)
6.4.2 North America Sell Side Platform Market Size by Country (2022-2030)
6.4.3 United States
6.4.3 Canada

7 Europe
7.1 Europe Sell Side Platform Market Size (2016-2030)
7.2 Europe Sell Side Platform Market Size by Type
7.2.1 Europe Sell Side Platform Market Size by Type (2016-2021)
7.2.2 Europe Sell Side Platform Market Size by Type (2022-2030)
7.2.3 Europe Sell Side Platform Market Size by Type (2016-2030)
7.3 Europe Sell Side Platform Market Size by Application
7.3.1 Europe Sell Side Platform Market Size by Application (2016-2021)
7.3.2 Europe Sell Side Platform Market Size by Application (2022-2030)
7.3.3 Europe Sell Side Platform Market Size by Application (2016-2030)
7.4 Europe Sell Side Platform Market Size by Country
7.4.1 Europe Sell Side Platform Market Size by Country (2016-2021)
7.4.2 Europe Sell Side Platform Market Size by Country (2022-2030)
7.4.3 Germany
7.4.4 France
7.4.5 U.K.
7.4.6 Italy
7.4.7 Russia
7.4.8 Nordic

8 Asia-Pacific
8.1 Asia-Pacific Sell Side Platform Market Size (2016-2030)
8.2 Asia-Pacific Sell Side Platform Market Size by Type
8.2.1 Asia-Pacific Sell Side Platform Market Size by Type (2016-2021)
8.2.2 Asia-Pacific Sell Side Platform Market Size by Type (2022-2030)
8.2.3 Asia-Pacific Sell Side Platform Market Size by Type (2016-2030)
8.3 Asia-Pacific Sell Side Platform Market Size by Application
8.3.1 Asia-Pacific Sell Side Platform Market Size by Application (2016-2021)
8.3.2 Asia-Pacific Sell Side Platform Market Size by Application (2022-2030)
8.3.3 Asia-Pacific Sell Side Platform Market Size by Application (2016-2030)
8.4 Asia-Pacific Sell Side Platform Market Size by Region
8.4.1 Asia-Pacific Sell Side Platform Market Size by Region (2016-2021)
8.4.2 Asia-Pacific Sell Side Platform Market Size by Region (2022-2030)
8.4.3 China
8.4.4 Japan
8.4.5 South Korea
8.4.6 Southeast Asia
8.4.7 India
8.4.8 Australia

9 Latin America
9.1 Latin America Sell Side Platform Market Size (2016-2030)
9.2 Latin America Sell Side Platform Market Size by Type
9.2.1 Latin America Sell Side Platform Market Size by Type (2016-2021)
9.2.2 Latin America Sell Side Platform Market Size by Type (2022-2030)
9.2.3 Latin America Sell Side Platform Market Size by Type (2016-2030)
9.3 Latin America Sell Side Platform Market Size by Application
9.3.1 Latin America Sell Side Platform Market Size by Application (2016-2021)
9.3.2 Latin America Sell Side Platform Market Size by Application (2022-2030)
9.3.3 Latin America Sell Side Platform Market Size by Application (2016-2030)
9.4 Latin America Sell Side Platform Market Size by Country
9.4.1 Latin America Sell Side Platform Market Size by Country (2016-2021)
9.4.2 Latin America Sell Side Platform Market Size by Country (2022-2030)
9.4.3 Mexico
9.4.4 Brazil

10 Middle East & Africa
10.1 Middle East & Africa Sell Side Platform Market Size (2016-2030)
10.2 Middle East & Africa Sell Side Platform Market Size by Type
10.2.1 Middle East & Africa Sell Side Platform Market Size by Type (2016-2021)
10.2.2 Middle East & Africa Sell Side Platform Market Size by Type (2022-2030)
10.2.3 Middle East & Africa Sell Side Platform Market Size by Type (2016-2030)
10.3 Middle East & Africa Sell Side Platform Market Size by Application
10.3.1 Middle East & Africa Sell Side Platform Market Size by Application (2016-2021)
10.3.2 Middle East & Africa Sell Side Platform Market Size by Application (2022-2030)
10.3.3 Middle East & Africa Sell Side Platform Market Size by Application (2016-2030)
10.4 Middle East & Africa Sell Side Platform Market Size by Country
10.4.1 Middle East & Africa Sell Side Platform Market Size by Country (2016-2021)
10.4.2 Middle East & Africa Sell Side Platform Market Size by Country (2022-2030)
10.4.3 Turkey
10.4.4 Saudi Arabia
10.4.5 UAE

11 Key Players Profiles
11.1 Google Ad Manager
11.1.1 Google Ad Manager Company Details
11.1.2 Google Ad Manager Business Overview
11.1.3 Google Ad Manager Sell Side Platform Introduction
11.1.4 Google Ad Manager Revenue in Sell Side Platform Business (2016-2021)
11.1.5 Google Ad Manager Recent Development
11.2 AerServ
11.2.1 AerServ Company Details
11.2.2 AerServ Business Overview
11.2.3 AerServ Sell Side Platform Introduction
11.2.4 AerServ Revenue in Sell Side Platform Business (2016-2021)
11.2.5 AerServ Recent Development
11.3 AppNexus
11.3.1 AppNexus Company Details
11.3.2 AppNexus Business Overview
11.3.3 AppNexus Sell Side Platform Introduction
11.3.4 AppNexus Revenue in Sell Side Platform Business (2016-2021)
11.3.5 AppNexus Recent Development
11.4 MoPub
11.4.1 MoPub Company Details
11.4.2 MoPub Business Overview
11.4.3 MoPub Sell Side Platform Introduction
11.4.4 MoPub Revenue in Sell Side Platform Business (2016-2021)
11.4.5 MoPub Recent Development
11.5 BounceX
11.5.1 BounceX Company Details
11.5.2 BounceX Business Overview
11.5.3 BounceX Sell Side Platform Introduction
11.5.4 BounceX Revenue in Sell Side Platform Business (2016-2021)
11.5.5 BounceX Recent Development
11.6 OpenX
11.6.1 OpenX Company Details
11.6.2 OpenX Business Overview
11.6.3 OpenX Sell Side Platform Introduction
11.6.4 OpenX Revenue in Sell Side Platform Business (2016-2021)
11.6.5 OpenX Recent Development
11.7 RhthymOne
11.7.1 RhthymOne Company Details
11.7.2 RhthymOne Business Overview
11.7.3 RhthymOne Sell Side Platform Introduction
11.7.4 RhthymOne Revenue in Sell Side Platform Business (2016-2021)
11.7.5 RhthymOne Recent Development
11.8 Rubicon Project
11.8.1 Rubicon Project Company Details
11.8.2 Rubicon Project Business Overview
11.8.3 Rubicon Project Sell Side Platform Introduction
11.8.4 Rubicon Project Revenue in Sell Side Platform Business (2016-2021)
11.8.5 Rubicon Project Recent Development
11.9 PubMatic
11.9.1 PubMatic Company Details
11.9.2 PubMatic Business Overview
11.9.3 PubMatic Sell Side Platform Introduction
11.9.4 PubMatic Revenue in Sell Side Platform Business (2016-2021)
11.9.5 PubMatic Recent Development
11.10 ONE by AOL
11.10.1 ONE by AOL Company Details
11.10.2 ONE by AOL Business Overview
11.10.3 ONE by AOL Sell Side Platform Introduction
11.10.4 ONE by AOL Revenue in Sell Side Platform Business (2016-2021)
11.10.5 ONE by AOL Recent Development
11.11 Insticator
11.11.1 Insticator Company Details
11.11.2 Insticator Business Overview
11.11.3 Insticator Sell Side Platform Introduction
11.11.4 Insticator Revenue in Sell Side Platform Business (2016-2021)
11.11.5 Insticator Recent Development
11.12 360 Polaris
11.12.1 360 Polaris Company Details
11.12.2 360 Polaris Business Overview
11.12.3 360 Polaris Sell Side Platform Introduction
11.12.4 360 Polaris Revenue in Sell Side Platform Business (2016-2021)
11.12.5 360 Polaris Recent Development
11.13 Smart AdServer
11.13.1 Smart AdServer Company Details
11.13.2 Smart AdServer Business Overview
11.13.3 Smart AdServer Sell Side Platform Introduction
11.13.4 Smart AdServer Revenue in Sell Side Platform Business (2016-2021)
11.13.5 Smart AdServer Recent Development
11.14 Operative.One
11.14.1 Operative.One Company Details
11.14.2 Operative.One Business Overview
11.14.3 Operative.One Sell Side Platform Introduction
11.14.4 Operative.One Revenue in Sell Side Platform Business (2016-2021)
11.14.5 Operative.One Recent Development
11.15 AdBook
11.15.1 AdBook Company Details
11.15.2 AdBook Business Overview
11.15.3 AdBook Sell Side Platform Introduction
11.15.4 AdBook Revenue in Sell Side Platform Business (2016-2021)
11.15.5 AdBook Recent Development
11.16 Admixer.SSP
11.16.1 Admixer.SSP Company Details
11.16.2 Admixer.SSP Business Overview
11.16.3 Admixer.SSP Sell Side Platform Introduction
11.16.4 Admixer.SSP Revenue in Sell Side Platform Business (2016-2021)
11.16.5 Admixer.SSP Recent Development
11.17 SmartyAds
11.17.1 SmartyAds Company Details
11.17.2 SmartyAds Business Overview
11.17.3 SmartyAds Sell Side Platform Introduction
11.17.4 SmartyAds Revenue in Sell Side Platform Business (2016-2021)
11.17.5 SmartyAds Recent Development
11.18 Naviga Ad
11.18.1 Naviga Ad Company Details
11.18.2 Naviga Ad Business Overview
11.18.3 Naviga Ad Sell Side Platform Introduction
11.18.4 Naviga Ad Revenue in Sell Side Platform Business (2016-2021)
11.18.5 Naviga Ad Recent Development

12 Analyst's Viewpoints/Conclusions

13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details

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Case Study- Automotive Sector

One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached Straits Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).

Solution

The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.

Market Estimates and Forecast

In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.

Case Study- ICT Sector

Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.


Business Solution

An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.


Conclusion

The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2028.

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