Global Mammography Devices Market Size, Industry Analysis By Segmentations, Top Key Players, Trends, Future Development & Forecast 2024-2035
- PUBLISHED ON
- 9/1/2022
- NO OF PAGES
- 209
- CATEGORY
- Healthcare & Life Sciences
The Mammography Devices market report is a perfect foundation for people looking out for a comprehensive study and analysis of the Mammography Devices market. On the basis of historic growth analysis and current scenario of Mammography Devices market place, the report intends to offer actionable insights on global market growth projections. Authenticated data presented in report is based on findings of extensive primary and secondary research. Insights drawn from data serve as excellent tools that facilitate deeper understanding of multiple aspects of global Mammography Devices market. This further helps user with their developmental strategy.
This report examines all the key factors influencing growth of global Mammography Devices market, including demand-supply scenario, pricing structure, profit margins, production and value chain analysis. Regional assessment of global Mammography Devices market unlocks a plethora of untapped opportunities in regional and domestic market places. Detailed company profiling enables users to evaluate company shares analysis, emerging product lines, scope of NPD in new markets, pricing strategies, innovation possibilities and much more.
Global Mammography Devices Market: Major Players
GE Healthcare
PerkinElmer
Bracco Imaging
BMI Biomedical International
Toshiba Medical Systems
Fischer Medical Technology
Allengers Medical Systems
Philips Healthcare
Shenzhen Anke High-Tech
AMICO JSC
Siemens Healthcare
Carestream Health
Mindray Medical International Limited
Internazionale Medico Scientifica
MS Westfalia
Radmir
Analogic Corporation
Metaltronica
Hologic
ADANI
ITALRAY
Imaging Equipment
Villa Sistemi Medicali
General Medical Italia
Angell Technology
General Medical Merate
Fujifilm Holdings Corporation
Planmed
EcoRay
Global Mammography Devices Market: Types
Film Screen Systems
Digital Systems
Analog Systems
Biopsy Systems
3D Systems
Others
Global Mammography Devices Market: Applications
Oncology
Diagnostics
Others
Global Mammography Devices Market: Regional Analysis
All the regional segmentation has been studied based on recent and future trends, and the market is forecasted throughout the prediction period. The countries covered in the regional analysis of the Global Mammography Devices market report are U.S., Canada, and Mexico in North America, Germany, France, U.K., Russia, Italy, Spain, Turkey, Netherlands, Switzerland, Belgium, and Rest of Europe in Europe, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, China, Japan, India, South Korea, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), and Argentina, Brazil, and Rest of South America as part of South America.
Key Points:
Define, describe and forecast Mammography Devices product market by type, application, end user and region.
Provide enterprise external environment analysis and PEST analysis.
Provide strategies for company to deal with the impact of COVID-19.
Provide market dynamic analysis, including market driving factors, market development constraints.
Provide market entry strategy analysis for new players or players who are ready to enter the market, including market segment definition, client analysis, distribution model, product messaging and positioning, and price strategy analysis.
Keep up with international market trends and provide analysis of the impact of the COVID-19 epidemic on major regions of the world.
Analyze the market opportunities of stakeholders and provide market leaders with details of the competitive landscape.
Years considered for this report:
Historical Years: 2016-2021
Base Year: 2021
Estimated Year: 2022
Forecast Period: 2022-2030
Base Year: 2023This report examines all the key factors influencing growth of global Mammography Devices market, including demand-supply scenario, pricing structure, profit margins, production and value chain analysis. Regional assessment of global Mammography Devices market unlocks a plethora of untapped opportunities in regional and domestic market places. Detailed company profiling enables users to evaluate company shares analysis, emerging product lines, scope of NPD in new markets, pricing strategies, innovation possibilities and much more.
Global Mammography Devices Market: Major Players
GE Healthcare
PerkinElmer
Bracco Imaging
BMI Biomedical International
Toshiba Medical Systems
Fischer Medical Technology
Allengers Medical Systems
Philips Healthcare
Shenzhen Anke High-Tech
AMICO JSC
Siemens Healthcare
Carestream Health
Mindray Medical International Limited
Internazionale Medico Scientifica
MS Westfalia
Radmir
Analogic Corporation
Metaltronica
Hologic
ADANI
ITALRAY
Imaging Equipment
Villa Sistemi Medicali
General Medical Italia
Angell Technology
General Medical Merate
Fujifilm Holdings Corporation
Planmed
EcoRay
Global Mammography Devices Market: Types
Film Screen Systems
Digital Systems
Analog Systems
Biopsy Systems
3D Systems
Others
Global Mammography Devices Market: Applications
Oncology
Diagnostics
Others
Global Mammography Devices Market: Regional Analysis
All the regional segmentation has been studied based on recent and future trends, and the market is forecasted throughout the prediction period. The countries covered in the regional analysis of the Global Mammography Devices market report are U.S., Canada, and Mexico in North America, Germany, France, U.K., Russia, Italy, Spain, Turkey, Netherlands, Switzerland, Belgium, and Rest of Europe in Europe, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, China, Japan, India, South Korea, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), and Argentina, Brazil, and Rest of South America as part of South America.
Key Points:
Define, describe and forecast Mammography Devices product market by type, application, end user and region.
Provide enterprise external environment analysis and PEST analysis.
Provide strategies for company to deal with the impact of COVID-19.
Provide market dynamic analysis, including market driving factors, market development constraints.
Provide market entry strategy analysis for new players or players who are ready to enter the market, including market segment definition, client analysis, distribution model, product messaging and positioning, and price strategy analysis.
Keep up with international market trends and provide analysis of the impact of the COVID-19 epidemic on major regions of the world.
Analyze the market opportunities of stakeholders and provide market leaders with details of the competitive landscape.
Years considered for this report:
Historical Years: 2016-2021
Base Year: 2021
Estimated Year: 2022
Forecast Period: 2022-2030
Historic Year: 2016-2022
Forecast: 2024-2035
1 Mammography Devices Market Definition and Overview
1.1 Objectives of the Study
1.2 Overview of Mammography Devices
1.3 Mammography Devices Market Scope and Market Size Estimation
1.4 Market Segmentation
1.4.1 Types of Mammography Devices
1.4.2 Applications of Mammography Devices
1.5 Market Exchange Rate
2 Research Method and Logic
2.1 Methodology
2.2 Research Data Source
3 Market Competition Analysis
3.1 GE Healthcare Market Performance Analysis
3.1.1 GE Healthcare Basic Information
3.1.2 Product and Service Analysis
3.1.3 Strategies for Company to Deal with the Impact of COVID-19
3.1.4 GE Healthcare Sales, Value, Price, Gross Margin 2016-2021
3.2 PerkinElmer Market Performance Analysis
3.2.1 PerkinElmer Basic Information
3.2.2 Product and Service Analysis
3.2.3 Strategies for Company to Deal with the Impact of COVID-19
3.2.4 PerkinElmer Sales, Value, Price, Gross Margin 2016-2021
3.3 Bracco Imaging Market Performance Analysis
3.3.1 Bracco Imaging Basic Information
3.3.2 Product and Service Analysis
3.3.3 Strategies for Company to Deal with the Impact of COVID-19
3.3.4 Bracco Imaging Sales, Value, Price, Gross Margin 2016-2021
3.4 BMI Biomedical International Market Performance Analysis
3.4.1 BMI Biomedical International Basic Information
3.4.2 Product and Service Analysis
3.4.3 Strategies for Company to Deal with the Impact of COVID-19
3.4.4 BMI Biomedical International Sales, Value, Price, Gross Margin 2016-2021
3.5 Toshiba Medical Systems Market Performance Analysis
3.5.1 Toshiba Medical Systems Basic Information
3.5.2 Product and Service Analysis
3.5.3 Strategies for Company to Deal with the Impact of COVID-19
3.5.4 Toshiba Medical Systems Sales, Value, Price, Gross Margin 2016-2021
3.6 Fischer Medical Technology Market Performance Analysis
3.6.1 Fischer Medical Technology Basic Information
3.6.2 Product and Service Analysis
3.6.3 Strategies for Company to Deal with the Impact of COVID-19
3.6.4 Fischer Medical Technology Sales, Value, Price, Gross Margin 2016-2021
3.7 Allengers Medical Systems Market Performance Analysis
3.7.1 Allengers Medical Systems Basic Information
3.7.2 Product and Service Analysis
3.7.3 Strategies for Company to Deal with the Impact of COVID-19
3.7.4 Allengers Medical Systems Sales, Value, Price, Gross Margin 2016-2021
3.8 Philips Healthcare Market Performance Analysis
3.8.1 Philips Healthcare Basic Information
3.8.2 Product and Service Analysis
3.8.3 Strategies for Company to Deal with the Impact of COVID-19
3.8.4 Philips Healthcare Sales, Value, Price, Gross Margin 2016-2021
3.9 Shenzhen Anke High-Tech Market Performance Analysis
3.9.1 Shenzhen Anke High-Tech Basic Information
3.9.2 Product and Service Analysis
3.9.3 Strategies for Company to Deal with the Impact of COVID-19
3.9.4 Shenzhen Anke High-Tech Sales, Value, Price, Gross Margin 2016-2021
3.10 AMICO JSC Market Performance Analysis
3.10.1 AMICO JSC Basic Information
3.10.2 Product and Service Analysis
3.10.3 Strategies for Company to Deal with the Impact of COVID-19
3.10.4 AMICO JSC Sales, Value, Price, Gross Margin 2016-2021
3.11 Siemens Healthcare Market Performance Analysis
3.11.1 Siemens Healthcare Basic Information
3.11.2 Product and Service Analysis
3.11.3 Strategies for Company to Deal with the Impact of COVID-19
3.11.4 Siemens Healthcare Sales, Value, Price, Gross Margin 2016-2021
3.12 Carestream Health Market Performance Analysis
3.12.1 Carestream Health Basic Information
3.12.2 Product and Service Analysis
3.12.3 Strategies for Company to Deal with the Impact of COVID-19
3.12.4 Carestream Health Sales, Value, Price, Gross Margin 2016-2021
3.13 Mindray Medical International Limited Market Performance Analysis
3.13.1 Mindray Medical International Limited Basic Information
3.13.2 Product and Service Analysis
3.13.3 Strategies for Company to Deal with the Impact of COVID-19
3.13.4 Mindray Medical International Limited Sales, Value, Price, Gross Margin 2016-2021
3.14 Internazionale Medico Scientifica Market Performance Analysis
3.14.1 Internazionale Medico Scientifica Basic Information
3.14.2 Product and Service Analysis
3.14.3 Strategies for Company to Deal with the Impact of COVID-19
3.14.4 Internazionale Medico Scientifica Sales, Value, Price, Gross Margin 2016-2021
3.15 MS Westfalia Market Performance Analysis
3.15.1 MS Westfalia Basic Information
3.15.2 Product and Service Analysis
3.15.3 Strategies for Company to Deal with the Impact of COVID-19
3.15.4 MS Westfalia Sales, Value, Price, Gross Margin 2016-2021
3.16 Radmir Market Performance Analysis
3.16.1 Radmir Basic Information
3.16.2 Product and Service Analysis
3.16.3 Strategies for Company to Deal with the Impact of COVID-19
3.16.4 Radmir Sales, Value, Price, Gross Margin 2016-2021
3.17 Analogic Corporation Market Performance Analysis
3.17.1 Analogic Corporation Basic Information
3.17.2 Product and Service Analysis
3.17.3 Strategies for Company to Deal with the Impact of COVID-19
3.17.4 Analogic Corporation Sales, Value, Price, Gross Margin 2016-2021
3.18 Metaltronica Market Performance Analysis
3.18.1 Metaltronica Basic Information
3.18.2 Product and Service Analysis
3.18.3 Strategies for Company to Deal with the Impact of COVID-19
3.18.4 Metaltronica Sales, Value, Price, Gross Margin 2016-2021
3.19 Hologic Market Performance Analysis
3.19.1 Hologic Basic Information
3.19.2 Product and Service Analysis
3.19.3 Strategies for Company to Deal with the Impact of COVID-19
3.19.4 Hologic Sales, Value, Price, Gross Margin 2016-2021
3.20 ADANI Market Performance Analysis
3.20.1 ADANI Basic Information
3.20.2 Product and Service Analysis
3.20.3 Strategies for Company to Deal with the Impact of COVID-19
3.20.4 ADANI Sales, Value, Price, Gross Margin 2016-2021
3.21 ITALRAY Market Performance Analysis
3.21.1 ITALRAY Basic Information
3.21.2 Product and Service Analysis
3.21.3 Strategies for Company to Deal with the Impact of COVID-19
3.21.4 ITALRAY Sales, Value, Price, Gross Margin 2016-2021
3.22 Imaging Equipment Market Performance Analysis
3.22.1 Imaging Equipment Basic Information
3.22.2 Product and Service Analysis
3.22.3 Strategies for Company to Deal with the Impact of COVID-19
3.22.4 Imaging Equipment Sales, Value, Price, Gross Margin 2016-2021
3.23 Villa Sistemi Medicali Market Performance Analysis
3.23.1 Villa Sistemi Medicali Basic Information
3.23.2 Product and Service Analysis
3.23.3 Strategies for Company to Deal with the Impact of COVID-19
3.23.4 Villa Sistemi Medicali Sales, Value, Price, Gross Margin 2016-2021
3.24 General Medical Italia Market Performance Analysis
3.24.1 General Medical Italia Basic Information
3.24.2 Product and Service Analysis
3.24.3 Strategies for Company to Deal with the Impact of COVID-19
3.24.4 General Medical Italia Sales, Value, Price, Gross Margin 2016-2021
3.25 Angell Technology Market Performance Analysis
3.25.1 Angell Technology Basic Information
3.25.2 Product and Service Analysis
3.25.3 Strategies for Company to Deal with the Impact of COVID-19
3.25.4 Angell Technology Sales, Value, Price, Gross Margin 2016-2021
3.26 General Medical Merate Market Performance Analysis
3.26.1 General Medical Merate Basic Information
3.26.2 Product and Service Analysis
3.26.3 Strategies for Company to Deal with the Impact of COVID-19
3.26.4 General Medical Merate Sales, Value, Price, Gross Margin 2016-2021
3.27 Fujifilm Holdings Corporation Market Performance Analysis
3.27.1 Fujifilm Holdings Corporation Basic Information
3.27.2 Product and Service Analysis
3.27.3 Strategies for Company to Deal with the Impact of COVID-19
3.27.4 Fujifilm Holdings Corporation Sales, Value, Price, Gross Margin 2016-2021
3.28 Planmed Market Performance Analysis
3.28.1 Planmed Basic Information
3.28.2 Product and Service Analysis
3.28.3 Strategies for Company to Deal with the Impact of COVID-19
3.28.4 Planmed Sales, Value, Price, Gross Margin 2016-2021
3.29 EcoRay Market Performance Analysis
3.29.1 EcoRay Basic Information
3.29.2 Product and Service Analysis
3.29.3 Strategies for Company to Deal with the Impact of COVID-19
3.29.4 EcoRay Sales, Value, Price, Gross Margin 2016-2021
4 Market Segment by Type, Historical Data and Market Forecasts
4.1 Global Mammography Devices Production and Value by Type
4.1.1 Global Mammography Devices Production by Type 2016-2021
4.1.2 Global Mammography Devices Market Value by Type 2016-2021
4.2 Global Mammography Devices Market Production, Value and Growth Rate by Type 2016-2021
4.2.1 Film Screen Systems Market Production, Value and Growth Rate
4.2.2 Digital Systems Market Production, Value and Growth Rate
4.2.3 Analog Systems Market Production, Value and Growth Rate
4.2.4 Biopsy Systems Market Production, Value and Growth Rate
4.2.5 3D Systems Market Production, Value and Growth Rate
4.2.6 Others Market Production, Value and Growth Rate
4.3 Global Mammography Devices Production and Value Forecast by Type
4.3.1 Global Mammography Devices Production Forecast by Type 2021-2026
4.3.2 Global Mammography Devices Market Value Forecast by Type 2021-2026
4.4 Global Mammography Devices Market Production, Value and Growth Rate by Type Forecast 2021-2026
4.4.1 Film Screen Systems Market Production, Value and Growth Rate Forecast
4.4.2 Digital Systems Market Production, Value and Growth Rate Forecast
4.4.3 Analog Systems Market Production, Value and Growth Rate Forecast
4.4.4 Biopsy Systems Market Production, Value and Growth Rate Forecast
4.4.5 3D Systems Market Production, Value and Growth Rate Forecast
4.4.6 Others Market Production, Value and Growth Rate Forecast
5 Market Segment by Application, Historical Data and Market Forecasts
5.1 Global Mammography Devices Consumption and Value by Application
5.1.1 Global Mammography Devices Consumption by Application 2016-2021
5.1.2 Global Mammography Devices Market Value by Application 2016-2021
5.2 Global Mammography Devices Market Consumption, Value and Growth Rate by Application 2016-2021
5.2.1 Oncology Market Consumption, Value and Growth Rate
5.2.2 Diagnostics Market Consumption, Value and Growth Rate
5.2.3 Others Market Consumption, Value and Growth Rate
5.3 Global Mammography Devices Consumption and Value Forecast by Application
5.3.1 Global Mammography Devices Consumption Forecast by Application 2021-2026
5.3.2 Global Mammography Devices Market Value Forecast by Application 2021-2026
5.4 Global Mammography Devices Market Consumption, Value and Growth Rate by Application Forecast 2021-2026
5.4.1 Oncology Market Consumption, Value and Growth Rate Forecast
5.4.2 Diagnostics Market Consumption, Value and Growth Rate Forecast
5.4.3 Others Market Consumption, Value and Growth Rate Forecast
6 Global Mammography Devices by Region, Historical Data and Market Forecasts
6.1 Global Mammography Devices Sales by Region 2016-2021
6.2 Global Mammography Devices Market Value by Region 2016-2021
6.3 Global Mammography Devices Market Sales, Value and Growth Rate by Region 2016-2021
6.3.1 North America
6.3.2 Europe
6.3.3 Asia Pacific
6.3.4 South America
6.3.5 Middle East and Africa
6.4 Global Mammography Devices Sales Forecast by Region 2021-2026
6.5 Global Mammography Devices Market Value Forecast by Region 2021-2026
6.6 Global Mammography Devices Market Sales, Value and Growth Rate Forecast by Region 2021-2026
6.6.1 North America
6.6.2 Europe
6.6.3 Asia Pacific
6.6.4 South America
6.6.5 Middle East and Africa
7 United State Market Size Analysis 2016-2026
7.1 United State Mammography Devices Value and Market Growth 2016-2021
7.2 United State Mammography Devices Sales and Market Growth 2016-2021
7.3 United State Mammography Devices Market Value Forecast 2021-2026
8 Canada Market Size Analysis 2016-2026
8.1 Canada Mammography Devices Value and Market Growth 2016-2021
8.2 Canada Mammography Devices Sales and Market Growth 2016-2021
8.3 Canada Mammography Devices Market Value Forecast 2021-2026
9 Germany Market Size Analysis 2016-2026
9.1 Germany Mammography Devices Value and Market Growth 2016-2021
9.2 Germany Mammography Devices Sales and Market Growth 2016-2021
9.3 Germany Mammography Devices Market Value Forecast 2021-2026
10 UK Market Size Analysis 2016-2026
10.1 UK Mammography Devices Value and Market Growth 2016-2021
10.2 UK Mammography Devices Sales and Market Growth 2016-2021
10.3 UK Mammography Devices Market Value Forecast 2021-2026
11 France Market Size Analysis 2016-2026
11.1 France Mammography Devices Value and Market Growth 2016-2021
11.2 France Mammography Devices Sales and Market Growth 2016-2021
11.3 France Mammography Devices Market Value Forecast 2021-2026
12 Italy Market Size Analysis 2016-2026
12.1 Italy Mammography Devices Value and Market Growth 2016-2021
12.2 Italy Mammography Devices Sales and Market Growth 2016-2021
12.3 Italy Mammography Devices Market Value Forecast 2021-2026
13 Spain Market Size Analysis 2016-2026
13.1 Spain Mammography Devices Value and Market Growth 2016-2021
13.2 Spain Mammography Devices Sales and Market Growth 2016-2021
13.3 Spain Mammography Devices Market Value Forecast 2021-2026
14 Russia Market Size Analysis 2016-2026
14.1 Russia Mammography Devices Value and Market Growth 2016-2021
14.2 Russia Mammography Devices Sales and Market Growth 2016-2021
14.3 Russia Mammography Devices Market Value Forecast 2021-2026
15 China Market Size Analysis 2016-2026
15.1 China Mammography Devices Value and Market Growth 2016-2021
15.2 China Mammography Devices Sales and Market Growth 2016-2021
15.3 China Mammography Devices Market Value Forecast 2021-2026
16 Japan Market Size Analysis 2016-2026
16.1 Japan Mammography Devices Value and Market Growth 2016-2021
16.2 Japan Mammography Devices Sales and Market Growth 2016-2021
16.3 Japan Mammography Devices Market Value Forecast 2021-2026
17 South Korea Market Size Analysis 2016-2026
17.1 South Korea Mammography Devices Value and Market Growth 2016-2021
17.2 South Korea Mammography Devices Sales and Market Growth 2016-2021
17.3 South Korea Mammography Devices Market Value Forecast 2021-2026
18 Australia Market Size Analysis 2016-2026
18.1 Australia Mammography Devices Value and Market Growth 2016-2021
18.2 Australia Mammography Devices Sales and Market Growth 2016-2021
18.3 Australia Mammography Devices Market Value Forecast 2021-2026
19 Thailand Market Size Analysis 2016-2026
19.1 Thailand Mammography Devices Value and Market Growth 2016-2021
19.2 Thailand Mammography Devices Sales and Market Growth 2016-2021
19.3 Thailand Mammography Devices Market Value Forecast 2021-2026
20 Brazil Market Size Analysis 2016-2026
20.1 Brazil Mammography Devices Value and Market Growth 2016-2021
20.2 Brazil Mammography Devices Sales and Market Growth 2016-2021
20.3 Brazil Mammography Devices Market Value Forecast 2021-2026
21 Argentina Market Size Analysis 2016-2026
21.1 Argentina Mammography Devices Value and Market Growth 2016-2021
21.2 Argentina Mammography Devices Sales and Market Growth 2016-2021
21.3 Argentina Mammography Devices Market Value Forecast 2021-2026
22 Chile Market Size Analysis 2016-2026
22.1 Chile Mammography Devices Value and Market Growth 2016-2021
22.2 Chile Mammography Devices Sales and Market Growth 2016-2021
22.3 Chile Mammography Devices Market Value Forecast 2021-2026
23 South Africa Market Size Analysis 2016-2026
23.1 South Africa Mammography Devices Value and Market Growth 2016-2021
23.2 South Africa Mammography Devices Sales and Market Growth 2016-2021
23.3 South Africa Mammography Devices Market Value Forecast 2021-2026
24 Egypt Market Size Analysis 2016-2026
24.1 Egypt Mammography Devices Value and Market Growth 2016-2021
24.2 Egypt Mammography Devices Sales and Market Growth 2016-2021
24.3 Egypt Mammography Devices Market Value Forecast 2021-2026
25 UAE Market Size Analysis 2016-2026
25.1 UAE Mammography Devices Value and Market Growth 2016-2021
25.2 UAE Mammography Devices Sales and Market Growth 2016-2021
25.3 UAE Mammography Devices Market Value Forecast 2021-2026
26 Saudi Arabia Market Size Analysis 2016-2026
26.1 Saudi Arabia Mammography Devices Value and Market Growth 2016-2021
26.2 Saudi Arabia Mammography Devices Sales and Market Growth 2016-2021
26.3 Saudi Arabia Mammography Devices Market Value Forecast 2021-2026
27 Market Dynamic Analysis and Development Suggestions
27.1 Market Drivers
27.2 Market Development Constraints
27.3 PEST Analysis
27.3.1 Political Factors
27.3.2 Economic Factors
27.3.3 Social Factors
27.3.4 Technological Factors
27.4 Industry Trends Under COVID-19
27.4.1 Risk Assessment on COVID-19
27.4.2 Assessment of the Overall Impact of COVID-19 on the Industry
27.4.3 Pre COVID-19 and Post COVID-19 Market Scenario
27.5 Market Entry Strategy Analysis
27.5.1 Market Definition
27.5.2 Client
27.5.3 Distribution Model
27.5.4 Product Messaging and Positioning
27.5.5 Price
27.6 Advice on Entering the Market
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